RealPharma Podcast: Cracking the Code on Patient Engagement: Conversational AI
What You'll Learn
In this eye-opening podcast, RealPharma sits down with Dan Fox, Managing Director of Healthcare at Drips, to explore how proactive outreach and conversational AI are reshaping healthcare engagement. Dan shares how his team is using SMS and AI to boost patient adherence, improve outcomes, and build trust—even in the face of complex compliance and tech fluency challenges.
From personalized text reminders that get 60–80% response rates to thoughtful strategies for integrating AI without sacrificing patient experience, Dan goes deep into what’s working (and what’s not) in healthcare communication today. Plus, he shares what excites him most about the future — including AI therapists, ambient scribes, and closing the tech adoption gap in health systems.
Key Topics Covered
- Why “attention” is the biggest communication challenge in healthcare
- How AI-driven SMS is outperforming traditional channels like email and mail
- Real-world outcomes: 4.1% improvement in national medication adherence rates
- Navigating regulatory complexity with Drips' proprietary rules engine
- Why many healthcare orgs use “compliance” as a crutch against innovation
- Texting seniors? Yes — it works (and they even say “thank you, sweetie”️)
- The future of AI in healthcare: from virtual triage to AI therapists
About The RealPharma Podcast
For biopharma pros seeking insightful discussions and a deeper understanding of the pharma world, Dr. Na-Ri Oh and Ian Wendt talk with industry leaders and luminaries to delve into biotechnology, pharmaceuticals, and healthcare. The RealPharma podcast aims to challenge viewpoints, deepen understanding of the pharma world beyond the headlines, and explore emerging trends in medical innovation.
